EMRSVE is Portugal’s first Interaction Research & Design Studio dedicated to immersive technologies. We exist at the intersection of design, emerging tech, and intelligent systems—crafting experiences that challenge convention and hint at what’s next.

EMRSVE explained:

• Engagement – Captivating Attention

  At the core of every experience we design is the power to engage. We focus on drawing users in from the first moment—through responsive interaction, striking visuals, and intuitive navigation. Engagement isn’t just about grabbing attention, it’s about holding it with purpose, giving users a reason to stay, explore, and return.

• Multisensory – Touch, Sight, Sound & Beyond

  We believe in activating all senses to build richer interactions. Our designs incorporate visual storytelling, spatial sound, haptics, and even ambient cues to create a fully immersive ecosystem. By designing across multiple sensory inputs, we elevate both usability and memorability.

• Realism – Environmental Believability

  A truly immersive experience feels natural. From realistic lighting to responsive environments, we embed cues that mirror the physical world. This realism helps suspend disbelief, allowing users to fully invest in the experience—whether they’re exploring a VR space or interacting with AR overlays.

• Story – Narrative as Architecture

  Compelling design is anchored in story. Whether it’s a literal plot or a metaphor woven into interactions, we use narrative thinking to guide flow, trigger emotion, and create coherence. Story turns moments into meaning and transforms a sequence of actions into a journey.

• Visceral – Emotional Connection

  We design for the gut, not just the brain. Our work aims to evoke feelings—delight, curiosity, awe—by combining interaction patterns with mood, motion, and context. Visceral design ensures users don’t just use the product—they feel something in the process.

• Environment – Spatial & Contextual Design

  Every experience lives somewhere. We consider space—virtual or physical—as a critical component of interaction. From interface positioning in AR to movement flow in VR, we design with spatial logic, ensuring users are grounded in their environment while encouraged to explore it.

Blending spatial computing, AI, and cutting-edge interaction design, we transform abstract possibilities into elegant realities. Whether it’s a product, prototype, or provocation, our work is driven by a single question: 

What if the future felt inevitable?

We don’t follow trends. We explore frontiers!